Mainstream colors, including white, black, and silver, are popular because they are seen as the safest colors with the widest appeal. Some of the most beneficial colors for retaining value, including yellow and orange, may surprise consumers.Popular colors, including white, black and silver, have minimal impact, meaning they won’t hurt resale value but they also won’t help a vehicle maintain its value.
A vehicle’s color can have a substantial impact on how quickly it loses value, with the highest depreciating color losing more than twice the value compared to the lowest.“With resale value being the single biggest factor in how much a new vehicle ‘costs’ over the course of ownership, consumers should carefully consider their color choice.” “A vehicle’s color is among the primary considerations after shoppers have decided on a make and model,” said iSeeCars Executive Analyst Karl Brauer. ( iSeeCars) – After comparing the prices of more than six million new and used cars between 2017 to 2020, iSeeCars has determined which colors help, hurt, or have minimal impact on a vehicle’s resale value.
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